GO BACK
Unlock Albania's Beauty with Vodafone: Journey with Influencers
///
In a bid to introduce our alluring tourist package and showcase the unparalleled reach of Vodafone’s network to globetrotters exploring Albania, we embarked on a visionary campaign to entice travelers and steer them towards an irresistible choice.
Enter the International Influencer Loop
Our ingenious strategy hinged on the endorsement of our Tourist Pack bundle through the influential lens of international travelers. Our quest led us to Nick and Hannah, two esteemed travel bloggers hailing from the Netherlands. Their Instagram handle, @SaltInOurHair, and their website have earned them coveted positions among the world’s top-rated travel platforms, particularly in Europe.
A 10-Day Adventure in Albania's Heart
To underline Vodafone Albania as the ultimate choice for tourists and adventurers, we extended a warm invitation to Nick and Hannah for an immersive 10-day journey through Albania. This journey not only encompassed visits to the nation’s most enchanting locales but also involved a deep dive into the full spectrum of services and bundles that Vodafone offers.
Over the course of their sojourn, these Dutch influencers traversed the breathtaking landscapes of Albania, weaving captivating narratives across various social media platforms such as Instagram, Facebook, and TikTok. Under the captivating hashtags #KudoMeVodafone, #VodafoneTouristPack, and #ItsAlbania, they masterfully crafted engaging content that resonated with audiences worldwide, inviting them to explore Albania’s hidden gems with Vodafone as their trusted companion.
Our collaboration with Nick and Hannah served as a testament to Vodafone Albania’s unwavering commitment to delivering seamless connectivity and unmatched experiences. Through their lens, we unveiled the magic of Albania, empowering travelers to embark on their own unforgettable journeys with the confidence that Vodafone will be their trusted partner in staying connected.
Join us as we unlock the beauty of Albania and inspire travelers to make Vodafone their gateway to unforgettable adventures.
A Viral Triumph
In the realm of strategic advertising, Vodafone Albania’s visionary decision to spotlight its Tourist Pack bundle and network through a captivating 10-day journey with international influencers bore remarkable fruit. This activation transcended conventional success, ushering in a new era of brand awareness, visibility, and engagement, as it ignited a viral sensation across the digital landscape.
Key Milestones of this Remarkable Activation
Explosive Reach: Our influencer-driven campaign reached an astounding 19 million individuals, eclipsing our initial potential audience of 11 million.
A Torrent of Likes: Dedicated content crafted during this endeavor garnered an impressive 850,000 likes from a captivated Albanian audience.
Saving Memories: An astonishing 105,000 saves spoke volumes about the resonance and impact of our content.
Engaging Conversations: Around 9,000 comments ignited lively discussions and interactions, further propelling our message.
Sharing the Joy: Thousands of shares rippled through social networks, exponentially extending the reach of our campaign.